Whitestone REIT (WSR) and Excel Trust (EXL) Head-To-Head Comparison

Whitestone REIT (NYSE: WSR) and Excel Trust (NYSE:EXL) are both finance companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, risk, dividends, institutional ownership, analyst recommendations, earnings and valuation.

Analyst Recommendations

This is a breakdown of current ratings and target prices for Whitestone REIT and Excel Trust, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Whitestone REIT 1 1 2 0 2.25
Excel Trust 0 0 0 0 N/A

Whitestone REIT currently has a consensus target price of $14.67, indicating a potential upside of 11.70%. Given Whitestone REIT’s higher possible upside, equities analysts clearly believe Whitestone REIT is more favorable than Excel Trust.


Whitestone REIT pays an annual dividend of $1.14 per share and has a dividend yield of 8.7%. Excel Trust does not pay a dividend. Whitestone REIT pays out 877.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Excel Trust has raised its dividend for 7 consecutive years.

Earnings & Valuation

This table compares Whitestone REIT and Excel Trust’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Whitestone REIT $112.35 million 4.50 $49.43 million $0.13 101.01
Excel Trust N/A N/A N/A N/A N/A

Whitestone REIT has higher revenue and earnings than Excel Trust.


This table compares Whitestone REIT and Excel Trust’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Whitestone REIT 4.36% 1.69% 0.54%
Excel Trust 9.45% 0.65% 0.88%

Institutional and Insider Ownership

43.8% of Whitestone REIT shares are owned by institutional investors. 5.3% of Whitestone REIT shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.


Whitestone REIT beats Excel Trust on 7 of the 11 factors compared between the two stocks.

About Whitestone REIT

Whitestone REIT is a real estate investment trust. The Company is engaged in owning and operating commercial properties in culturally diverse markets in various metropolitan areas. The Company’s acquisition targets are located in densely populated, culturally diverse neighborhoods, primarily in and around Austin, Chicago, Dallas-Fort Worth, Houston, Phoenix and San Antonio. As of December 31, 2016, the Company owned or held interests in 69 commercial properties, including 15 properties in Houston, five properties in Dallas-Fort Worth, three properties in San Antonio, four properties in Austin, 27 properties in the Scottsdale and Phoenix, Arizona metropolitan areas, and one property in Buffalo Grove, Illinois, a suburb of Chicago. As of December 31, 2016, the Company’s properties included Heritage Trace Plaza, Headquarters Village, La Mirada, The Marketplace at Central, Mercado at Scottsdale Ranch, Paradise Plaza, Parkside Village North, Pima Norte and Quinlan Crossing.

About Excel Trust

Excel Trust, Inc. is a real estate investment trust (REIT). The Company is a vertically integrated, self-administered, self-managed real estate firm with the principal objective of acquiring, financing, developing, leasing, owning and managing community and power centers, grocery anchored neighborhood centers and freestanding retail properties. It operates through three segments: retail properties, multi-family properties and office properties. It owns approximately 38 consolidated retail operating properties with a total of approximately 7.2 million square feet of gross leasable area (GLA). The multi-family segment consists of apartment units at one retail property, West Broad Village, which is located in Richmond, Virginia. The office segment consists of two properties, Excel Centre, a portion of which is utilized as its headquarters, and the Promenade Corporate Center. These office properties total approximately 338,339 square feet of GLA.

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