Reviewing Pandora Media (P) & Urban One (UONE)

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Pandora Media (NYSE:P) and Urban One (NASDAQ:UONE) are both computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their risk, institutional ownership, analyst recommendations, dividends, valuation, earnings and profitability.

Institutional & Insider Ownership

98.0% of Pandora Media shares are held by institutional investors. Comparatively, 0.3% of Urban One shares are held by institutional investors. 2.6% of Pandora Media shares are held by company insiders. Comparatively, 78.3% of Urban One shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Risk & Volatility

Pandora Media has a beta of -0.47, meaning that its stock price is 147% less volatile than the S&P 500. Comparatively, Urban One has a beta of -0.82, meaning that its stock price is 182% less volatile than the S&P 500.

Valuation & Earnings

This table compares Pandora Media and Urban One’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Pandora Media $1.47 billion 1.60 -$518.39 million ($1.24) -7.03
Urban One $440.04 million 0.24 $111.88 million N/A N/A

Urban One has lower revenue, but higher earnings than Pandora Media.


This table compares Pandora Media and Urban One’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Pandora Media -23.85% -330.21% -24.55%
Urban One 33.45% 85.34% 2.67%

Analyst Ratings

This is a summary of recent ratings and recommmendations for Pandora Media and Urban One, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Pandora Media 1 18 4 1 2.21
Urban One 0 0 0 0 N/A

Pandora Media currently has a consensus price target of $8.42, indicating a potential downside of 3.49%. Given Pandora Media’s higher probable upside, analysts clearly believe Pandora Media is more favorable than Urban One.


Pandora Media beats Urban One on 7 of the 12 factors compared between the two stocks.

Pandora Media Company Profile

Pandora Media, Inc. provides music discovery platform services in the United States and internationally. The company offers streaming radio and on-demand music services, which enable the listeners to create personalized stations and playlists, as well as search and play songs and albums on-demand. It also provides Pandora—Ad-Supported Radio Service, an ad-supported service that allows listeners to access a catalog of music, comedy, livestreams, and podcasts through its personalized playlist generating system for free across its various delivery platforms, as well as Premium Access, a service to listeners to access on-demand listening experience; and Pandora Plus, a subscription radio service, which also includes replays, additional skipping of songs, offline listening, higher quality audio on supported devices, and longer timeout-free listening. In addition, the company offers Pandora Premium, an on-demand subscription service that provides users the ability to search, play, and collect songs and albums; build playlists on their own or with the tap of a button; listen to curated playlists; and share playlists on social networks. Pandora Media, Inc. was founded in 2000 and is headquartered in Oakland, California.

Urban One Company Profile

Urban One, Inc., together with its subsidiaries, operates as an urban-oriented multi-media company in the United States. The company operates through four segments: Radio Broadcasting, Reach Media, Digital, and Cable Television. The Radio Broadcasting segment includes radio broadcasting operations that primarily target African-American and urban listeners. As of December 31, 2017, it owned and/or operated 56 broadcast stations located in 15 urban markets. The Reach Media segment operates operate radio stations, including the Tom Joyner Morning Show; and other syndicated programming assets, including the Rickey Smiley Morning Show, the Russ Parr Morning Show, and the DL Hughley Show, as well as Get Up! Mornings with Erica Campbell. This segment also operates, an African-American targeted news and entertainment website; and operates other event related activities. The Digital segment is involved in online business, including the operation of Interactive One, an online platform serving the African-American community through social content, news, information, and entertainment Websites, including Cassius, Bossip, HipHopWired, and MadameNoire digital platforms and brands. The Cable Television segment operates TV One, an African-American targeted cable television network. The company was formerly known as Radio One, Inc. and changed its name to Urban One, Inc. in May 2017. Urban One, Inc. was founded in 1980 and is based in Silver Spring, Maryland.

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